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Don't know what to buy in Hiroshima? Find the best Hiroshima souvenirs and where to buy them. Seek out Traditional Goods and local Fashion and Kimono. Find Japanese items ranging from household goods to traditional crafts. Discover regional goods like elegant yukata, handmade bags, Japanese ceramics and fine stationery. Hiroshima is famous for snacks like momiji manju, hassaku daifuku, and citrus juices like mikan. Snacks and Food highlights products that really shout "Hiroshima" and where to find packaged versions you can take home. Surprise the Japanese Anime and Pop Culture fan in your circle. Explore figurines, books, games, plastic models and more from popular franchises like Pokémon, One Piece and Gundam. If you're looking for Novelty Souvenirs, we know the best places to find small, handmade local treasures you’ll remember your trip with. Track down Hiroshima-themed tote bags, refrigerator magnets, charms and more. We’ve assembled the essential and little-known places to buy Hiroshima goods. Explore the categories below to find that perfect Hiroshima souvenir or gift.

Shimagokoro SETODA (島ごころセトダ)

Shimagokoro SETODA is a sweets café on Ikuchijima Island. In the calm atmosphere of the store, baked goods such as lemon cake and navel orange cake with a delicious financier-like texture are lined up, all of which can be bought to go or enjoyed with coffee in the café space attached to the store. Shimagokoro SETODA’s flagship store also sells sweets exclusive to the Setoda location, so be sure to check it out.

There are also stores in Onomichi Station and Hiroshima Station.

Moment of Joy

The charm of Shimagokoro SETODA is the refreshing baked sweets that use a lot of citrus fruits such as lemons, which are well known as a specialty of Ikuchijima. The most popular item, the lemon cake, is made by kneading lemon jam made from the rind of Setouchi lemons, which is safe to eat, into the batter, giving the cake not only the sour taste of lemon but also the rich aroma of lemon. In addition, free coffee service is available in the café space attached to the store.