The Sanrio SOGO Hiroshima Store is the only store in central Hiroshima that specializes in Sanrio goods. The store sells official goods of various Sanrio characters, including standard Sanrio characters such as Hello Kitty, My Melody, and Cinnamoroll, but of course goods of the more obscure characters such as Hankyodon and Kerokero Keroppi are also sold. Occasionally events are held within the store, and if you are lucky, you may even be able to meet popular characters such as Hello Kitty and Pompompurin.
Moment of Joy
At the Sanrio SOGO Hiroshima store, you can find a variety of products that you can either buy for yourself or give as gifts or souvenirs to your friends and family. Among the most popular items are eco-bags and handkerchiefs that can be used in your everyday life. Seasonal Sanrio goods such as Hello Kitty-patterned yukata and gloves are also popular. In front of the Sanrio store, there is a popcorn machine featuring Hello Kitty, where you can buy freshly made popcorn.